Branding Basics with Anika Aggarwal

This live production is a suitable watch for small business owners looking to create a brand from scratch, or an established brand looking to refresh their visual identity. Watch the replays to kickstart your brand.

Adobe Live x Anika Aggarwal

Upcoming Livestream

Join your host Anika Aggarwal for the last episode of Branding Basics this season.

Set yourself up for success by creating a brand guide for your small business or personal brand. Learn the power of Creative Cloud Libraries to access assets across Adobe Illustrator, InDesign, and Adobe Express. Whether you're a new business owner looking to create a brand from scratch, or an established brand looking to refresh your visual identity, this live stream is for you!

Host Anika Aggarwal is a Graphic Designer and Creative Streamer based in Toronto, Canada: https://www.behance.net/anikaagg

LIVE on May 31, 3pm Eastern Time at be.net/adobelive

WATCH THE VIDEOS

Join the conversation on Branding Basics, a show focused on helping you with your branding! In the first episode, host Anika Aggarwal will help you strengthen your brand story by identifying your brand values, and your mission and doing competitor research to help you reach the right people.

WATCH MORE LIVESTREAMS

In this episode, graphic designer Anika Aggarwal will be using Adobe Illustrator and Adobe Express to help you choose the right color scheme, typography, and imagery to reflect your brand’s personality and appeal to your target audience.

Explore how to design product packaging that is both eye-catching and usable. We will start by exporting logo variations from Adobe Illustrator, then setting up a brand in Adobe Express. Stick around as Anika creates packaging that helps communicate the brands values and aesthetics.

In this episode, create a cohesive set of branded collateral materials, including business cards, letterheads, and flyers using Adobe Express and Adobe Photoshop.

Learn how to build a cohesive and engaging online presence using Adobe Express. Curate your brand’s social media by formulating a social-media strategy, identifying your content pillars and developing engaging content.

Learn how to create a promo video for your brand. Use the video tools in the Adobe Suite to create the right visuals and use video to tell a compelling story about your brand.

Set yourself up for success by creating a brand guide for your small business or personal brand. Learn the power of Creative Cloud Libraries to access assets across Adobe Illustrator, InDesign, and Adobe Express.